Swapcard's eShow integration now covers exhibitors. Company profiles, booth contacts, and package tier data sync automatically from eShow into your event app — so your exhibitor directory is always accurate without the manual lift.

Setting up your exhibitor directory shouldn't mean juggling two platforms and a spreadsheet. Swapcard's eShow connector has been extended to pull exhibitor data directly from eShow — company profiles, booth contacts, product categories, and package tiers — straight into your event app, automatically.

What's New

Swapcard already synced attendees, sessions, and speakers from eShow. Exhibitors were the missing piece. That gap is now closed.

When the sync runs, the following exhibitor data is mapped into Swapcard:

• Company name & profile — including description, logo, website, and email address.
• Address — street, city, and country, combined into a single location field.
• Booth number — mapped to the exhibitor's location in the event app.
• Product categories — surfaced directly on the exhibitor profile.
• Booth contacts — each contact is created as a Person in the Swapcard event and linked as a team member for their exhibitor. Attendees always know exactly who to speak to on the show floor.

Package Tier Mapping: Elite Exhibitors Get Their Due

The sync doesn't stop at profile data. It also reads each exhibitor's package tier from eShow and uses that to assign them to the correct Swapcard group — automatically.

Two tiers are supported:

• Basic → assigned to the standard exhibitor group.
• Elite→ assigned to a premium group, unlocking a full set of additional permissions in Swapcard:
  • document uploads, press releases, online product showcases, videos
  • Highlighted listing in the exhibitor directory
  • Directory profile header image
  • Premium positioning

No manual group assignment after import. Exhibitors land in the right tier from the first sync.

Why Organizers Will Love It

Exhibitor data is often the last thing to get updated and the first thing attendees complain about. With this sync in place:

• Your exhibitor directory reflects the ground truth in eShow — no re-entry, no version drift between platforms.
• Premium exhibitors are automatically surfaced with the visibility they paid for.
• Booth contacts appear as proper team members on each exhibitor profile, giving attendees a direct line to the right person.
• Organizers save hours that would otherwise go to CSV exports, copy-pasting, and chasing exhibitors for profile updates.

💡 Pro tips

• Make sure booth contact details stay consistent in eShow throughout the event lifecycle — Swapcard uses a combination of email and company ID to uniquely identify each contact. Changes mid-cycle can result in duplicates.
• Confirm your Elite package tier identifier in eShow before the first sync. If it changes, the tier mapping won't fire correctly and Elite exhibitors may land in the wrong group.