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Coming Soon!CONNECT · Audience engagement MONETIZE · Exhibitors & sponsorships
yesterday

Showcase Your Best People and Sessions Right on the Homepage

Your homepage is the first thing attendees see — so why send them digging through directories to find the speakers worth meeting or the sessions worth booking? Until now, surfacing a curated list meant pointing people elsewhere. Two new Homepage Builder blocks fix that: People and Sessions. Hand-pick who and what shows up, order it exactly how you want, and let attendees tap straight through to a full profile or session detail page.

What's New

Two new blocks join the Homepage Builder lineup:

  • People block — showcase a curated, manually ordered list of attendees, speakers, or VIPs on any page.
  • Sessions block — spotlight the talks, workshops, or must-see moments you want front and center.




How It Works

Setup takes a minute, and it's the same rhythm for both blocks:

  1. In the Home Builder Editor, open the block list and add the People or Sessions block wherever you want it on the page.
  2. Open the block's side panel and head to the Content tab.
  3. Search the event's full people or session list, then select the entries you want.
  4. Drag and drop to set the exact display order — your manual order is what attendees see.
  5. Set a block title (required) and an optional description + CTA to frame the section.
  6. Done.

Key Behaviors & Options

  • Manual ordering wins — drag-and-drop sets the display order.
  • Search to build fast — type in the picker to filter a long people or session list down to the ones you need.
  • Title is mandatory, description and CTA are optional

Both blocks respect the rules you already rely on, so you never over-expose content:

  • Group & device targeting — in the Visibility tab, choose which groups and which devices (desktop, mobile) see the block. New blocks default to all groups, all devices.
  • Per-person and per-session permissions are honored — attendees only ever see the people and sessions they're already allowed to see, displayed in your chosen order.
  • Smart auto-hide — if none of the entries are visible to a given attendee, the whole block disappears for them. No empty headers, no awkward gaps.
  • One tap to the details — tapping a card takes attendees straight to that person's profile or that session's detail page.
Coming Soon!CONNECT · Audience engagement MANAGE · Event management & promotion
yesterday

Build Branded Button Navigation With Custom Images Only 🖼️

Your event home page is prime real estate for brand expression. Until now, when you uploaded a custom image for a homepage button, the platform enforced a label overlay — limiting how much visual control you had. With image-only homepage buttons, that constraint disappears.

Now organizers can display buttons as pure background images: no label, no overlay, just the branded visual your event deserves.

What's New

The Homepage Builder's Buttons block now offers a third Display Mode option:

  • Background image with Label — Your original choice; displays the image plus a button label
  • Icon with Label — Icon-driven navigation with accompanying text
  • Background image only — NEW; displays only the destination page's background image

When you select Background image only, each button shows exclusively the background image you've configured for its destination page — giving you total control over typography, spacing, and branding.

Why Organizers Will Love This

Homepage buttons are often the first interactive element attendees see. When they're constrained by mandatory labels, your design suffers. Image-only buttons unlock creative freedom — perfect for events where your visual identity matters as much as the navigation itself. Build a home page that's unmistakably yours.

💡 Pro tip: Use high-contrast, professionally designed images for your button destinations. Image-only buttons shine when the visuals do the talking — so invest in the photography or graphics upfront.

Coming Soon!CONNECT · Attendee networking
yesterday

Smarter Exhibitor Meeting Management: Assign, Accept & Switch in the App 🤝

An unassigned meeting is basically a meeting no one owns. For exhibitor teams juggling multiple requests during a live event, that gap between "meeting accepted" and "meeting actually covered" is where no-shows happen. That's exactly what this update fixes.

Exhibitor admins can now manage the full meeting lifecycle: assign a team member, accept or decline requests, and switch the assigned member at any point, without ever leaving the Swapcard event app.

How It Works

When a meeting request comes in for an exhibitor, the admin is prompted to assign it to the right person immediately:

  1. Open the meeting details page in the event app
  2. Tap Accept: an assignment panel opens automatically
  3. Select a team member from the list (you're pre-selected by default and pinned to the top)
  4. Members with a scheduling conflict are flagged as unavailable at this time
  5. Tap Assign: the selected member receives a "new meeting" notification instantly
  6. Changed your mind? Hit Maybe later to leave it unassigned for now

What Admins Can Do at Each Stage

Meeting management is now context-aware: the right actions surface depending on the meeting's current state:

  • Pending meeting, unassigned: shows Accept and Decline buttons; accepting triggers the assignment flow
  • Pending meeting, assigned: shows Accept and Decline, plus a Switch member option via the 3 dots menu
  • Confirmed meeting, no one assigned: shows an Assign member button to fill the gap before the meeting happens
  • Confirmed meeting, assigned to another member: shows a prominent Switch member button directly on the details page
  • Confirmed meeting, assigned to me: Switch member is available from the 3 dots menu
  • Past meeting, unassigned or assigned: Assign member / Switch member remains available for post-event record-keeping

Declining a meeting sends a notification to all relevant parties: everyone on a 1-to-1, or just the organizer on a multi-participant meeting.

Permission Logic

  • Admin team members get the full assignment and switching experience
  • Limited team members can only see meetings assigned to them, and can accept, decline, or reschedule, but cannot reassign to another member

Why Organizers Will Love It

Every unassigned meeting is a missed opportunity and a potential no-show. By making assignment a natural part of the accept flow, this update creates a direct link between an incoming request and a named, notified team member who owns it. The result: exhibitors show up prepared, attendees get the conversation they came for, and your meeting ROI numbers actually reflect reality.

💡 Pro tip: Remind exhibitor admins to assign a default team member as soon as meetings go live. Pre-assigning early avoids last-minute scrambles when the event floor gets busy.


Coming Soon!CONNECT · Attendee networking
yesterday

Smarter Notifications for Exhibitor Teams 🔔

Every meeting request is a potential deal. But when an exhibitor admin misses a notification or can't figure out what to do with it, that opportunity disappears before it even starts.

Exhibitor team admins can now act on meeting requests directly from the notification, without needing to dig into their schedule or inbox. Accept, assign to a team member, or decline all: in one tap.

What's New

Incoming unassigned meeting requests now trigger a notification showing the requester's name. From that notification, admins can:

  • Accept: opens a modal (web) or bottom sheet (mobile) to assign the meeting to a team member
  • Decline: instantly declines the request and sends a "meeting request declined" activity to the relevant participants
  • Assign Later: closes the modal without assigning, and generates a follow-up activity with an "Assign" button to come back to it

How It Works

  1. An unassigned meeting request comes in
  2. The exhibitor admin receives a notification: "Meeting request with [attendee name]"
  3. Tapping Accept opens the assignment interface
    • The admin is pre-selected and listed at the top by default
    • Team members with scheduling conflicts are flagged as unavailable
    • One or more representatives can be selected
  4. Tap Assign to confirm
    • The assigned team member(s) receive a "new meeting" activity and push notification
    • The admin receives a confirmation activity showing the assigned name(s)
  5. If they tap Maybe Later or close the modal, the meeting stays unassigned, and a follow-up activity with an Assign button keeps it surfaced

Key Behaviors

  • Admin pre-assignment: by default, the admin is checked at the top of the list, so self-assigning takes a single tap
  • Availability visibility: unavailable team members are clearly marked, preventing double-booking
  • 1-to-1 vs. multi-person meetings: for 1-to-1 meetings, both the organizer and participant receive the declined activity; for multi-person meetings, only the organizer is notified
  • Works on web and mobile: full parity across both surfaces

Why Organizers Will Love It

Meeting acceptance rates are one of the clearest signals of exhibitor satisfaction. When a request notification lacks context or requires navigating to a separate interface to act on it, requests go unanswered, and exhibitors feel the drop.

This redesign closes that gap. Exhibitors stay in control of their pipeline without ever leaving the notification. Fewer missed requests means fewer frustrated exhibitors, fewer support tickets, and stronger ROI conversations at the end of the event.

💡 Pro tip: Brief your exhibitor admins before the event opens: let them know that meeting requests now come as actionable notifications. A quick onboarding message in their briefing doc goes a long way toward faster acceptance rates on day one.

💡 Pro tip: Encourage exhibitor admins to review their team member list in advance and confirm availability settings are up to date. The assignment modal pulls from that data in real time: a clean roster means a smoother assignment flow.

Coming Soon!CONNECT · Attendee networking
2 days ago

One Button to Rule the Room: Meet Is Now Front and Center on Every Profile 🤝

Networking at events lives or dies by how easy it is to make the first move. If requesting a meeting takes too many taps, too much scrolling, or too much guesswork, attendees simply won't bother.

The meeting booking experience on attendee and exhibitor profiles has been fully redesigned. The Meet button is now the primary action on every profile: highlighted, prominent, and impossible to miss, if meetings are set up in the event. Time-slot selection has been moved out of the profile view entirely, keeping the page clean and focused on connection.


What's Changed

On Exhibitor Profiles

The exhibitor details page now leads with a clear action pair: a bold, highlighted Meet button alongside a Bookmark button. Time slots no longer clutter the header: visitors see the exhibitor story first, then take action.

Meet button highlighted: shown prominently when meetings are authorized for that exhibitor

  • Bookmark: always available, sits cleanly alongside Meet
  • Meet grayed out: when a meeting request has already been sent
  • Meet hidden: once the attendee has reached their meeting request limit (5), only Bookmark remains

On Attendee/Person Profiles

The person's details page follows the same logic, with Meet taking priority over Connect.

Meet highlighted, Connect secondary: when meetings are authorized between the two participants

  • Meet highlighted only: when already connected with that person
  • Meet grayed out: after a meeting request has been sent (up to 5 times)
  • Meet hidden: once the 5-request limit is reached
  • Pending states: incoming meeting and connection requests surface directly on the profile with inline Accept/Decline buttons, replacing the old invitation and pending indicators


How It Works

  1. Open any attendee or exhibitor profile in the event app
  2. Tap the Meet button, it launches the meeting booking flow directly
  3. Select participants, choose a time slot, and send the request
  4. The button state updates automatically to reflect the pending or confirmed status


Why Organizers Will Love It 💚

More visible meeting CTAs mean more meetings booked. It really is that simple. When participants see a clear, highlighted action the moment they land on a profile, they engage, which translates directly into more networking activity, more exhibitor interactions, and stronger event ROI.

Cleaning up the profile view also means attendees spend less time confused and more time connecting. The removal of time slots from the header reduces cognitive load at the exact moment participants are deciding whether to reach out.


💡 Pro tip: This update works alongside your existing meeting authorization settings in Studio. If meetings aren't enabled for a specific group or exhibitor, the Meet button won't appear, so your per-event networking configuration stays fully in control.

💡 Pro tip: The 5-meeting request limit per person is a built-in guardrail that keeps networking quality high. Participants who've maxed out on requests to a specific attendee will see only the Connect option, encouraging them to broaden their networking rather than spam a single contact.

Coming Soon!MONETIZE · Ticket sales
2 days ago

Tree Fields Now Supported in Registration Forms

Tree Fields can now be added directly to Registration Forms in Studio.

Tree Fields allow organizers to collect structured information through hierarchical selections, helping attendees navigate complex option sets more easily than with traditional dropdowns.

With this release, organizers can add Tree Fields to Registration Forms and collect hierarchical data during registration.

No additional setup is required, simply add an existing Tree Field to your registration form and attendees can start selecting values through the tree structure.


No additional setup is required, simply add an existing Tree Field to your registration form and attendees can start selecting values through the tree structure.


Coming Soon!MONETIZE · Exhibitors & sponsorships
a week ago

Marketplace Extras: Send the Perfect Follow-Up the Moment Exhibitors Buy 📩

An exhibitor just bought a premium booth upgrade, a lead-capture license — that's the ideal moment to talk to them. Until now, there was no way to trigger a tailored email off a Marketplace purchase, let alone build one without leaving the extra's settings. That changes today: create a pre-filled Email Manager campaign in one click, and it sends automatically to every exhibitor who purchases the extra.

How it works

Spin up a campaign without ever opening a blank canvas:

  1. Open the settings of any Exhibitor Marketplace extra.
  2. Find the new section, "After purchase email Campaign"
  3. Click Create campaign.
  4. Swapcard generates a campaign named "Campaign for Marketplace - {Extra Name}", targeted at that extra, and drops you straight into its email settings.
  5. Edit the pre-built blocks
  6. Flip the status to Enabled when you're happy, and you're live.

Prefer to build from scratch?

There's a new "Extra Purchase" target in the Email Manager too. Pick it, choose one or more extras from the multi-select list, and your audience is set — combine it with the email content and timing of your choice.

Key behaviors & options

  • Pre-filled, not pre-sent — every campaign is created Disabled by default, so nothing goes out until you've reviewed the copy and switched it on.
  • Reaches the whole booth team — when an exhibitor purchases the extra, the email is sent to every exhibitor member attached to that company.
  • "All-of" logic on multiple extras — select two or more extras and only exhibitors who bought all of them are targeted — perfect for bundle and upsell follow-ups.
  • Stackable targeting — layer the Extra Purchase target on top of your existing targeting rules in the same campaign.
  • Continuous or one-time — choose whether the email fires on every qualifying purchase or as a single send.
  • No duplicate hunting — open an extra that already has campaigns and you'll see links to each one.
  • Independent sends — several enabled campaigns can target the same extra, and each sends its own email.

Why organizers will love it

Marketplace extras are a core driver of exhibitor ROI — but the relationship shouldn't go quiet the second the payment clears. This feature turns every purchase into a moment of communication: onboard exhibitors into what they just bought, point them to the right resources in the Exhibitor Center, and upsell the next add-on, all on autopilot. You build it once from the extra itself, customize it like any other marketing email, and let Swapcard handle the timing — so exhibitors feel looked after and your team saves the manual campaign setup for everything else on event week.

Coming Soon!MONETIZE · Exhibitors & sponsorships
a week ago

Exhibitor Profile Completion: Give Every Booth a Reason to Hit 100% 📊

Incomplete exhibitor profiles are a quiet drain on event quality. Empty logos, blank descriptions, and half-filled custom fields make your floor look unfinished — and chasing exhibitors with manual reminder emails eats up your team's time. The Exhibitor Center now does the nudging for you: a live completion progress bar sits right in the sidebar, showing exhibitors their completion rate and pointing them straight to whatever's still missing. It's the same proven completion tracker your attendees already have, now working for exhibitors.

How it works

No setup required — it's on automatically for every exhibitor.

  1. The exhibitor opens the Exhibitor Center.
  2. Just below their logo and company name, they see a progress bar with a live completion percentage.
  3. They click Complete profile to open a side panel listing every field that's still empty.
  4. At 100%, the bar fills completely and the "Complete profile" button disappears. Done.

What counts toward completion

The percentage is based on the fields an exhibitor can actually edit:

  • Logo and company name
  • Description and website URL
  • Header image or header video — either one counts; completing one satisfies the field
  • Advertising image
  • Custom fields marked as editable by the exhibitor in Studio

Good to know

  • Always visible — the bar lives between the company name and the Company profile button, every time.
  • Live recalculation — edit a field in the same session and the percentage moves with you.
  • Organizer-only fields are excluded — exhibitors are only measured on what they can control.
Coming Soon!MONETIZE · Exhibitors & sponsorships
a week ago

Exhibitor Center & Event App: One Seamless Experience, Same Tab 🔀

For a long time, the Exhibitor Center and the Web Event App looked and behaved like two different products — different top bars, a stray home icon, and that jarring moment when switching between them launched a brand-new browser tab. Exhibitors noticed. Many didn't even realize the Exhibitor Center existed. We've unified the two into a single, coherent experience: same top bar, same navigation logic, same tab.

What's new

The Exhibitor Center top bar is now built from the exact same components and design as the Web Event App — same height, fonts, colors, and spacing. Stand them side by side and the only difference an exhibitor will spot is that the EC hides the notifications and messages icons.

How it works

The new top bar gives exhibitor members three ways to move around, all without leaving the tab they're in:

  • Event / Exhibitor Center toggle — a pill-style switch sits in the center of the bar. One click moves between the live event app and the Exhibitor Center, in the same tab, with the browser back button working exactly as expected. Only exhibitor members with EC access see it — regular attendees never do.
  • Event switcher dropdown — clicking the event name opens a dropdown of every event the member has access to, split into Upcoming / Current and Past events, each row showing the event name and date, with a checkmark on the active one. This replaces the old standalone EC event-list page entirely.
  • Switch exhibitor — members tied to more than one exhibitor company at the same event get a Switch exhibitor option in the sidebar, complete with company logos, so they can hop between booths without logging out and back in.

Key behaviors

  • Unified profile dropdown — the avatar menu in the EC now mirrors the Event App exactly: profile, Edit profile, Settings, Contact Support, Interface language, Resource center, Plan an event, Legal, and Log out. Logging out signs the member out of both surfaces at once.
  • No more orphan pages — direct access to the deprecated EC root event list now redirects to the member's most relevant event.

Why organizers will love it

Navigation and UX complexity has consistently ranked as a top exhibitor pain point — "clunky," "over-complicated," "two environments when one would do." Fragmentation between the EC and Event App was the headline complaint. By making the two feel like one application, you remove the friction that kept exhibitors from discovering and using the Exhibitor Center in the first place. The payoff: better exhibitor adoption, fewer "where do I go?" support tickets, and stronger exhibitor satisfaction and ROI — without you touching a single setting.

Coming Soon!MANAGE · Event management & promotionAdd-On
a week ago

Group Registration: One Checkout for the Whole Team

Registering multiple attendees for the same event using in-app Registration just got a lot easier. With Group Registration, one person can now register and pay for multiple attendees in a single order. Whether you're registering a team, a group of colleagues, or several participants from the same company, the process is faster and requires only one checkout.

How to Enable Group Registration

The group registration is a feature included in the Advanced in-App Registration add-on. Please reach out to us for enabling it for your event.

Once enabled, organizers can choose which tickets support Group Registration by marking the ticket as Group Registration during ticket creation or editing. Only tickets configured as Group Registration tickets can be purchased as part of a group order. Organizers can also define the minimum and maximum number of tickets that can be purchased in a single group registration.

One Order, Multiple Attendees

When a buyer selects a Group Registration ticket, they choose how many tickets they need and fill in the registration details for each attendee — then pay for all of them in a single transaction.

  • One checkout covers the entire group
  • One invoice is generated and sent to the billing email once payment clears
  • Billing details auto-fill from the first attendee entered, but the buyer can switch the primary contact before paying

Collect Information for Every Participant

Each attendee receives their own registration record, making it easy to manage participants individually after registration.

For every attendee, the registrant will be asked to provide:

  • First name
  • Last name
  • Email address

Additional registration questions can also be included based on your form configuration.
Any existing conditional logic you've configured will continue to work as expected, with each attendee's answers affecting only their own registration form.


Manage Group Registrations in Studio

Although attendees are purchased together, each registrant can be managed separately in Studio. You can:

  • View all attendees included in a group registration
  • Open individual attendee profiles
  • Cancel a single registration
  • Refund a specific attendee
  • Approve or reject moderated registrations - all participants of the group would be accepted or denied.

A few smart safeguards

Group Registration handles the tricky edge cases so you don't have to:

  • Moderated tickets are supported: but moderated and non-moderated tickets can't be mixed in the same group order, keeping the flow consistent.
  • Paid moderated registrations automatically include a payment link on approval, sent to the main contact on the form. You can resend it from Studio anytime payment is still outstanding.
  • One promo code per group order: and if it's only valid for some tickets, the discount applies to the eligible ones automatically.

Why organizers will love it

Group Registration is built for the events where one person always signs up several: companies, associations, training providers, and any team-based attendance. One payment, flexible per-attendee forms, and individual management in Studio mean group sign-ups are finally as simple as they should be, for your buyers and for you.