Organizers can now define a maximum quantity for each Extra in the Exhibitor Marketplace. This allows you to control inventory.

✨ What’s new

Set a maximum quantity for an Extra

When creating or editing an Extra, organizers can now specify a maximum quantity.

• Leave the field empty to allow unlimited purchases
• Enter a number to limit the total units available

Once the defined quantity is reached, the Extra will automatically be marked as Sold out and cannot be purchased anymore.

The new Quick Access Menu helps your exhibitors manage their presence without ever losing track of the event. You can now toggle between the Web Event App and the Exhibitor Center with a single click, ensuring that profile updates and lead management never interrupt the networking experience.

Direct Access, Zero Context Loss 🎯

Exhibitors no longer need to hunt through profile settings to find their management tools. A dedicated Exhibitor Center icon now sits prominently in the top navigation bar (desktop view) for anyone with exhibitor permissions.

• One-Click Editing: Use the dropdown to jump directly to specific sections like "Team meetings" or "Export leads".
• Seamless Switching: For team members managing multiple booths, the "Switch to another exhibitor" sidebar makes jumping between profiles instant and intuitive.
• Marketplace Integration: If enabled, the Exhibitor Marketplace is now accessible directly from this menu, keeping ROI-driving tools front and center.

Enhanced Profile Overview & Transparency 🔍

We’ve streamlined the Exhibitor Profile Overview to give users a clearer picture of their digital footprint.

• Complete Visibility: Both Admins and Limited users can now view all profile details, documents, and links directly within the Exhibitor Center overview.
• Clear Permissions: To reduce confusion, we’ve introduced Permission Disclaimers. If a field is locked by an organizer or restricted based on a user’s role, a clear tooltip explains exactly why and who to contact. No more guessing! 💡

Mobile vs. Desktop: Where to find it?

• On Desktop: Look for the new building icon next to your user profile.
• On Mobile Web & App: To keep the interface clean, exhibitor links remain tucked safely under the "Profile" menu.

Organizing content across multiple item categories is now simpler and more flexible. This update improves how item views are configured, giving organizers clearer control over what is displayed, without adding complexity.

What’s New

When creating or editing an item view, organizers can now select several type of items and sub-categories at once instead of being limited to a single category or an “All” option.

The previous dropdown has been replaced with a checkbox-based selection, where:

• Each type of item and sub-category has its own checkbox
• Everything is selected by default
• At least one type of item must always remain selected

This makes category selection clearer, faster, and more precise, especially for events with complex item structures.

How It Works

• Multiple category selection: Organizers can select one or several types of item  to include in the page.
• Checkbox interface: Categories are displayed as a list of checkboxes, making selections easy to review and adjust.
• No “All” category: The former “All” option has been fully removed to avoid ambiguity and improve clarity.

Seamless Transition for Existing Views

This enhancement makes item views more intuitive to configure while supporting the growing complexity of large trade shows, congresses, and exhibitions.

More precise segmentation for smarter campaigns

You can now target emails to exhibitors, or their members, who have or do not have access to certain premium features. This new targeting option can be combined with existing filters, allowing you to create more refined and powerful campaign audiences.

A powerful lever to drive adoption and sales

This enhancement brings multiple benefits:

• Encourage adoption of premium features already included in certain packages.
• Boost conversions through the Marketplace, now available in the Exhibitor Center, where exhibitors can directly purchase or subscribe to premium features such as Lead Capture or Lead Qualification.

By reaching out specifically to exhibitors who don’t yet have access to certain tools, you can highlight the value of these features and motivate them to upgrade.

A feature with multiple added values

With this new targeting capability, your email campaigns become more relevant and impactful. It helps you better segment your communications, promote premium features, and drive engagement and revenue across your exhibitor community.

The Exhibitor Marketplace is a new capability that enables event organizers to resell Swapcard exhibitor premium features (such as Lead Capture and in-app advertising) as well as on-site services (like parking spaces and Wi-Fi access) directly to their exhibitors.

With this first version, organizers will soon be able to unlock new revenue streams while helping exhibitors boost their performance with powerful, event-enhancing tools.

With Exhibitor Marketplace V1, organizers can:

• Connect a Stripe account securely via Studio
• Launch a marketplace for their event, accessible directly from the Exhibitor Center
• Enable pre-created Swapcard extras for resale, with control over pricing, visibility, and permissions
• Create and publish custom extras
• Track sales and commissions from a dedicated dashboard

For example, organizers can resell Lead Capture, one of Swapcard’s most popular extras, which allows exhibitors to scan badges, collect leads and export contact details after the event.

Exhibitors pay securely via Stripe, and commissions are automatically routed to the organizer’s connected Stripe account.

🧩 A Seamless Experience for Exhibitors

On the Exhibitor Center side, the experience is simple and intuitive:

• Available extras are displayed on a dedicated "Boost your ROI" page
• A promotional banner on the homepage highlights what's available
• Each extra includes a name, price, and brief description
• Once the extra is purchased, it automatically enables the related permissions for the Exhibitor

Until now, organizers could list Exhibitors across their Community and Events, but sorting options were limited. With this update, Organizers can now sort Exhibitors in Exhibitor views using any single-choice custom field.

What this means for you:

• More control: Quickly sort Exhibitors based on your chosen custom fields.
• Better visibility

We are introducing a powerful new feature designed to supercharge your events: Hosted Buyer & Smart Meetings!

Whether you’re running a Hosted Buyer event or aiming to deliver premium meeting services to your top exhibitors, this new capability makes it easier than ever to deliver curated, high-value meetings between buyers and sellers, or any other matchmaking, all with measurable ROI and enhanced engagement for everyone involved.

This new Hosted Buyer & Smart Meetings feature is all about making your event more efficient, engaging, and results-driven. With a smart, homemade matching engine at its core, it automatically creates 1-on-1 meetings tailored to your rules—ensuring that the right people connect at the right time. You have complete control over the setup, from time slots and meeting locations to selection rules, filters, and participant profile fields, allowing you to fully customize the experience to suit your event’s needs. The participant journey is seamless too—they can easily indicate who they Highly Interested, Interested, or Not Interested, making the matchmaking process intuitive and personalized. This curated approach not only boosts engagement and attendance but also leads to more meaningful interactions. And when the event wraps up, you’ll have access to clear, actionable insights so you can measure ROI, track which meetings actually took place, and ensure your stakeholders saw real value.

🛠️ How It Works

1. Set It Up in the Studio
   Head to your Studio and configure your Hosted Buyer & Smart Meetings settings:

   • Define participant groups (e.g., buyers and sellers)
   • Choose a name, icon, and filters for the meeting page
   • Select profile fields and group matching rules
   • Set the number of meetings per participant and how many selections they're allowed
   • Schedule your selection window (start/end dates)
   • Pick available time slots and meeting location

2. Participants Make Their Selections
   When the selection phase begins, participants receive an email with a link to their selection page. They can classify others into:

   • Must meet: absolutely want to meet
   • Nice to meet: would like to meet
   • Exclude: prefer not to meet
   • You decide how many choices each participant can make—and when

3. Generate & Review Draft Meetings
   Once the selection window closes, you can review all selections and generate draft meetings—these aren’t visible to participants yet. You can:

   • Edit meeting details (time, location, status)
   • Delete or reassign meetings
   • Ensure everything looks perfect

4. Publish & Go Live
   Confirm the meetings, and voilà! They appear directly in each participant’s schedule. From there, they can:

   • Join
   • Reschedule
   • Decline
   • Or add extra participants
5. Measure Success
   After the event, track which meetings actually took place to ensure your stakeholders got the value they expected.

This feature is your new secret weapon for high-impact events. Whether you're running buyer-seller meetups, investor pitches, or curated networking sessions, Hosted Buyer Meetings will help you create smarter connections, happier attendees and exhibitors, and more successful events.

👉 Interested in this feature? Leave your email here! 

Start building your Hosted Buyer experience today in the Studio – and watch the magic happen! ✨ 

🔍 What’s New?

Exhibitor members can now access essential Exhibitor Center features directly from the event app, allowing for a smoother and more immersive interaction.

📲 Included Shortcuts:

• Team’s meetings – Quickly view and manage your scheduled meetings.
• Team’s contacts – Access your team’s collected leads and connections.
• AI Recommended leads – Discover high-potential leads suggested by our AI engine.
• Company profile – Edit and maintain your company’s public-facing information.
• Team members – Manage the list and roles.

We’re thrilled to introduce a new feature that enables you to showcase ads at the top of event pages. This enhancement offers similar options to our current Home Ad feature but provides a more prominent way to capture your audience’s attention, giving you greater opportunities to enhance your monetization strategy!

The Ads banners feature is designed to be simple and easy to use:

From the Studio, select "Sponsors & Advertising" under "Event Builder" 

There is a new section "Content pages' ads" and simply click on "Create an ad" to create your first ad. 

-> Select a banner image for web and mobile 

-> Select a redirection to an Exhibitor's page, or an external URL or choose to not have any redirection

-> Select one or multiple content pages on which your ad should appear 

-> Select groups that should be targeted 

Once every mandatory field is complete, click on "Create an ad" to save and publish your ad.

On the "Sponsors and Advertising" main page you can keep track of your ads and see how effective they are by checking at a glance the number of views and clicks for each ad. 

With this new feature, you’ll be able to create ad banners that appear in the Content Views of your event page. This will ensure that your ads are seen by all the attendees, and will give you the opportunity to reach out to a larger audience. 

After your event, you will also be able to download the report to get a full detailed list of people who have seen or clicked on the advertisement banners from the Analytics page on Studio. 

To start using this feature on your event, please contact your account manager for more pricing information.

We're excited to introduce a game-changer for exhibitors: our new API for hassle-free lead exports. This nifty feature lets you automatically send lead info straight to your CRM, making manual data entry a thing of the past.

Here's How to Get Started:

1. The feature must be enabled from Studio : This can be done on one specific exhibitor, or in the settings linked to the exhibitor group.
   
2. Navigate to the Exhibitor Center
3. Select 'Leads' then 'API Key': This is where the magic begins.
4. Generate Your API Key: Follow the simple steps to create your unique key.
5. Start Using Your Key: With this key, you're ready to make API calls and automate your lead management process.
   
   NB: The Exhibitor API becomes accessible once the Lead Reports add-on is activated, and the add-on is not included in any Plan licenses. Please contact your Account Manager to benefit from it.