Unlock Exclusive Tickets & Discounts with Codes
Imagine offering VIP tickets, secret tiers, or early bird passes that only appear for those who know the code.
With our upcoming enhancements to the promo code system, you’ll soon be able to do exactly that, combining powerful discounting and controlled ticket visibility for a smarter, more flexible registration experience.
- Reveal specific hidden tickets when a valid code is entered and automatically apply a discount if configured.
- Build landing pages that start with no visible tickets, unlocking them only to those with the right code.
What’s new:
The Code Creation setting will now support two powerful modes:
1. Apply a discount "on / off" - If enabled, this code applies a discount to linked tickets. If disabled, the code only reveals hidden tickets without discount.
2. Reveal linked hidden tickets - If enabled, when the code is entered hidden tickets will be revealed for registrants.
How it will work for attendees:
- On the registration page, if no tickets are visible by default a code can be entered to reveal hidden tickets (with or without applying a discount, depending on the organizer's setting in Studio).
- Once a code is entered, the system checks if the code is valid and which tickets it’s linked to.
Depending on the “Apply a discount” setting:
- Hidden tickets appear, and the discount applies (if set).
- Or, hidden tickets appear with no discount.
Details for Organizers:
- You can fully edit codes until they’re used.
Once a code has been used or is currently locked in an ongoing registration:
- Some fields become non-editable (e.g., discount value, reveal setting).
- You can still change validity dates, description, and applicable tickets.
Combine with:
- Landing pages that start empty and rely on code-based unlocking.
- Different codes for different audiences, all hidden tickets until unlocked.
This upgrade gives you a more flexible system for both discounted offers and exclusive access, all without complex setup or separate tools so try it today!