You can now include a personalized QR code in any People email campaign in Studio. This makes it easy for attendees to receive their own check-in code directly in their inbox, perfect for event check-in and onsite engagement.

Adding a QR code to your email helps your attendees:

• Access the event quickly at check-in
• Use the QR code onsite for scanning into sessions or activities
• Keep their access info handy - right in their inbox
  
  

How to Add a QR Code to Your Email

1. Go to the Email Editor and open any People email campaign in Studio.
2. In the right panel, you’ll see a new block type: QR Code. Drag and drop it into your email like any other content block.
3. Configure the Block by adding optional text (e.g., “Scan this code at check-in”).
4. Configure the fallback text, in the event where there is no QR code available for a user.
5. Preview the Layout - by viewing the sample QR code with dummy data in the editor so you can check the layout and styling.
6. Send a Test Email to preview how the email will look.

Where the QR Code Comes From

The QR code shown to each recipient is pulled from their registration. The system uses different logic depending on the registration type:

1. Swapcard Registration

• The code is tied to the ticket the attendee registered with.
• If a code is created without having a ticket assigned, this code will be displayed in the email block.

2. External Registration

• The email will show the most recent QR code associated with the attendee.
  
  

Start Using It Today

Head over to Studio → People Email Campaigns, and try out the new QR Code block. It’s the easiest way to personalize your emails and help attendees get into the event faster.